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But when users set up a free profile, they began to receive messages that appeared to be from other members living nearby, expressing romantic interest.In order to connect with these fictitious members, the users had to upgrade to a paid membership at a price of to per month.The network, which has 8.5 million users across "18 sites and counting," created fake profiles and sent b.s. In order to message these "hot singles" back, users (y'know, real ones) would allegedly have to fork over up to /month.messages to lure members into upgrading to premium memberships, according to the U. In response, the Federal Trade Commission has punished JDI with a 6,165 fine.It's not easy being unattractive, or at least thinking you are.You sit in your small corner of the bar or the Web and hope that a tiny miracle might occur.
This seems to be a reality exploited by some dating sites that entice you to pay money for their services.
The company running the sites was also accused of sending messages from the phony profiles to make new users think someone was interested in them.
It's the FTC first enforcement action against an online dating service and highlights the tricks employed to lure in customers.
The company agreed to pay 6,165 in refunds and to stop the practice of using phony user profiles.
According to the FTC, the websites offered a free plan that allowed users to set up a profile with personal information and photos.
The money will reportedly be returned to defrauded users, so they can spend it on dates with prospects who aren't works of fiction.